On Illustrating and promoting “The Grand Plan to Fix Everything”

Today we feature the illustrator for Uma Krishnaswami‘s latest book, The Grand Plan to Fix Everything (Atheneum), Abigail Halpin. Art director Debra Sfetsios also joins the conversation, along with author Uma Krishnaswami, plus a few surprise guests. . . .

Illustrator Abigail Halpin, with some of her "warm-up" drawings

Joy Chu: I LOVE the drawings on your blog! You sketch beautifully. Is that sketch of the roller derby girl a self-portrait? And are you really “…115 pounds soaking wet…”?

Abigail Halpin: As far as the “115 pounds soaking wet,” the sketch isn’t me, but I’m actually that weight. Unfortunately, this has led to the demise of my fantasies of joining a roller derby league. 😉

Joy Chu: Would you tell us a little about yourself? How did you get your start?

Abigail Halpin: I got my start illustrating Susan Patron’s, Maybe Yes, Maybe No, Maybe Maybe. I have a degree in graphic design and worked as a designer for several years, but my dream since childhood was to illustrate picture books. During the day I’d work on logos and websites, then come home and draw continuously. At this point, I’ve transitioned to doing mostly illustration work and I love it.

cover from "Maybe Yes, Maybe No, Maybe Maybe" by Susan Patron

Cover from "Maybe Yes, Maybe No, Maybe Maybe" by Susan Patron

Joy Chu: How did this assignment begin?

Abigail Halpin: Art director Debra Sfetsios at Simon & Schuster sent me an email asking if I’d be interested in a story about a girl who moves to India. My curiosity was immediately piqued and she emailed me a copy of the manuscript to read. I absolutely loved the story, so from here we moved on to working on character sketches, nailing down the look of Dini and her companions. Once the characters were established, sketch ideas were brainstormed and then I moved on to drawing those.

Joy Chu: In what form did you transmit sketches?

Abigail Halpin: I scanned my sketches and made a PDF proof of them, which I emailed. From here, I made edits based on feedback, tweaking and fixing everything until it was okay to move to final art. Some sketches were quickly approved, others needed a bit more work, but at the end of the day, I think all of the edits really helped push the book to look great.

Joy Chu: The copyright page says you rendered art in pen and ink, then added color (or black half-tones) digitally.

Abigail Halpin: The illustrations are done in pen and ink, then I add greyscale shades in Photoshop. For final art, I was provided with information to upload my files to Simon & Schuster’s FTP server. Before doing this though, I checked to see what file format the art department needed my files in. For this project, I provided art as EPS files.

Joy Chu: The jacket: Was it your idea to have Dini appear in front of a map of India?

Abigail Halpin: The idea for Dini and the map was Debra’s. I think it was a terrific concept and really tied Dini to her new home. I provided a couple different variations on the theme and it was narrowed down to the one that’s on the cover now.

preliminary sketch for jacket of "The Grand Plan to Fix Everything"

One of the cover sketches (including the original title)

Abigail Halpin: I’ve sadly never been to India, so relied on books and the Internet for research. One thing I kept coming across was the vibrancy and beauty of the land and with the color palettes and decorative ornaments, I was hoping to capture that on the cover.

How long did it take to complete this assignment?

Abigail Halpin: I began character sketches in May 2010 and the entire project was wrapped up by early October.

[Art director Debra Sfetsios pops in for a visit]

Joy Chu: Did you or Abigail supply the hand-lettering for the title display?

Debra Sfetsios: Towards the end of getting sketches (always a good thing to do when basing art off of text, is to to make sure all text is final), I asked her to do the book and chapter titles. I thought that they would add to the fun feeling of the book.

Joy Chu: I also like the decorative elements sprinkled on the title and half-title pages.

Debra Sfetsios: Something that I thought could, and did add to the beauty and the ethnic aspect of the book.

Joy Chu: Did you view any Bollywood movies or recommend any to Abigail?

Debra Sfetsios: The editor did a great job describing the look she thought that we needed for Dolly. But no, I didn’t recommend a Bollywood movie, but certainly Abigail nailed it.

Joy Chu: It was a great idea to include the map of India on the jacket. I kept wondering where Swapnagiri was! And I didn’t realize until recently that the paisley pattern as we know it originated in India.

Debra Sfetsios: So much of the story had to do with the two “best” friends communicating to each other across the Atlantic, it felt crucial to add the map. It is also nice to have the characters on top of another layer…It made for a more interesting graphic. It is something that also gives the readership a true sense of “place”.

Joy Chu: Were any research-like queries addressed to Uma via you and the editor? In other words, scrap material for Abigail’s use?

Debra Sfetsios: Yes, we needed a lot of help for placement, the actual spellings and the newest names of cities in india. A few of India’s cites were recently renamed.

Joy Chu: How was Abigail chosen for this project?

Debra Sfetsios: I gathered up a few different artist choices that I felt could add to the flavor of the novel. Abigail was really the perfect choice for this age group, mainly girl readership. Her color work is vibrant and fun, great for the jacket art. Her black and white work is just as strong as her color work, which was a major plus because we needed a number of interior illustrations as well. Then there was there were the details to work out as in the budget and the given deadlines.

Interior art (Maddie and Dini, viewing Dolly Singh movie)

Interior art of BBFs Maddie and Dini, enjoying Dolly Singh movie

Joy Chu: Did you go over samples from your files with the book’s editor?

Debra Sfetsios: I always include the editor in the choice of the artist, since she is closer to the content and the author. So I did review the samples of the artists that I pulled for this book. And in this case, we were happily on the same page with who was the best person for this project.

character studies for Dolly Singh

Various Dolly Singh character studies

Joy Chu: What sort of feedback did you get? What aspects were revised? Seems to me having scrap or feedback is essential for a story like this one. Did you watch any Bollywood movies to get “in-the-mood”? Any clips on youtube to recommend?

spot art of fan photo and notebookAbigail Halpin: In terms of feedback, some was ironing out the look of a character in a particular scene (i.e, making an expression more exaggerated, altering an emotion or fixing where a character might look a little off) and some was more about the accuracy of an illustration (for instance, making sure I had the right species of monkey or having Dolly’s sari wrapped correctly was very important). I did listen to Indian music while working on sketches — Pandora radio (www.pandora.com) is great for this! Off the top of my head, I can’t remember particular videos, but I did see, “Koi Mil Gaya,” which was lots of fun.

Joy Chu: Do you work same size, or up-size at the same percentage throughout?

Abigail Halpin:I work the same size for the illustrations. For some of the more complex scenes (like the engagement party), I did draw the work slightly larger (maybe by about 25%), then scaled down in Photoshop. This allowed me to get more detail into the image.

Engagement party scene

Joy Chu: Which books and sites were the most helpful? And Bollywood movies? I’d love to show an appropriate one from youtube, to give some background for our readers. The best friends’ love of Dolly is the central driving force, after all….

Abigail Halpin: I used Flickr a lot for photo reference, mostly to get a sense of the look and feel of India. I looked at lots of Indian movie stars online in an attempt to capture Dolly’s glamor. One book that I really liked was an old Time Life photo book of India — I think it’s out of print, but there were so many gorgeous photographs of the country in that.

Joy Chu: It was a lot of work. I counted roughly 12 full pagers, 9 large spots, 9 small ones, plus a full-color wrap piece for the jacket.

Abigail Halpin:It was a lot, but everyone I worked with at Simon & Schuster was terrific. Also, Uma’s story is a total gem and offered so much fabulous material to illustrate.

Joy Chu: Awesome stuff, Abigail!

[Author Uma Krishnaswami was delighted with Abigail’s depiction of her story. She joins us here]

Joy Chu: I’m enjoying The Grand Plan to Fix Everything tremendously! I love the spirit of the text. Its voice is as light as a Bollywood musical — despite the serious issue of two BBFs being split apart by a continent!

Your picture book “Out of the Way! Out of the Way” was what first attracted me to your work. Your bio states you travel back-and-forth between your home in Aztec, NM, and India. Do you also live part-time at the Vermont College of Fine Arts (where you teach), or is this for a short-residency type class? Now that’s a lot of traveling!

Uma's picture book, "Out of the Way, Out of the Way"

Uma's picture book, "Out of the Way, Out of the Way"

Uma Krishnaswami: The MFA program at VCFA uses a low-residency model, so everyone’s on campus twice a year for residencies. The rest of the work is done through mentoring, with up to five students assigned to a faculty advisor. Even so, it is a lot of traveling, but that’s just the nature of this work, I think. So many children’s writers and illustrators travel to speak in schools. I do some of that as well, but not nearly as much as some people I know.

Joy Chu: I love how you combined the elements of what’s important to an 8-12 year old girl’s life — best friends; movie fans sharing girly stuff; hints of first love; new friends — while giving us a window into Indian culture through their crossed paths with a movie star. What inspired you to use a Bollywood actress as its fulcrum?

Uma Krishnaswami: I guess I was looking for something that Dini could be passionate about, something that could simultaneously unite a pair of friends and bridge a geographic divide. Bollywood movies felt quite natural. Also, I was amused by the notion that Dini could be resentful about having to go to India and leave behind a Bollywood dance camp — in Maryland!

Joy Chu: Is Dolly based on a conglomerate of Bollywood actresses? Would you name names for us? 😉

Uma Krishnaswami: I’m sure she is, although I didn’t deliberately merge real movie stars to create her. If I had to choose, I’d say she’s “Shabana Azmi meets Gracy Singh.” She can do the wide-eyed roles. She’s beautiful. She’s got flair. But she’s also smart and she often marches to her own, eccentric drumbeat. And she can dance. I think she may be Gracy’s long-lost sister but don’t tell anyone!

Joy Chu: I find myself visualizing your characters simply by your descriptions of their actions. And I love their musical sounding names! And the chirpy Priya.

Uma Krishnaswami: Thank you. They didn’t get that way all at once, I can tell you. It took many, many revisions to find the right combinations of traits and longings, not to mention the circumstances that bring them into play.

Some names dropped right into place for me. Dini was Nandini for a long time and she wasn’t working as a character. Then a student of mine with that name told me she’d wanted to shorten it when she was younger. “To what?” I asked. “Dini,” she replied. I was hooked. It was the perfect name and it came with its own back story of the differences between generations. What could be better? I asked my student for permission to use both her name and her childhood motivation, and she was gracious enough to agree.

interior illustration

Priya and Dini (foreground, left to right)

Priya the chirper — I love Priya. She can do what I can’t–whistle. Chickoo Uncle’s name also came from nowhere and fell right into place and it dictated who he became in the story — a mild-mannered, nervous young man with a silly nickname.

Joy Chu: Did your editor (Caitlyn Dlouhy) share any of Abigail’s preliminary sketches with you? And did you provide feedback to help her along?

Uma Krishnaswami: Yes, it was quite a wonderful process. My comments weren’t that extensive. Abigail Halpin really captured the energy of the girls right away.

In fact in the last rounds of editorial work, I put up a photocopy of one of her sketches in my office. It was the one of the two girls together, painting their toenails. When I got stuck I’d look at them and they always helped me get back to the emotional space I needed.

Dini (right) and Maddie do their nails

Best friends Dini (right) and Maddie do their nails

I did have a few comments on the jacket sketch, to do with place names on the map and the location of the fictional town of Swapnagiri. It was wonderful to offer these suggestions and then to see them translated into images in the next round of the art.

Joy Chu: I’d love to include a youtube clip of a scene from a typical Bollywood movie that both Dini and Maddie would love. This is to get our readers “in the zone”, so to speak. Would you recommend a link or two? Or of the musical sounds that Priya imitates?

Uma Krishnaswami: How about the title song from Chak De India? Or the rain dance from Lagaan?

But you have to remember that Dolly is fictional and the movies she makes wouldn’t be typical Bollywood. Dolly may be gorgeous but in her movies, she’s also a tough cookie. She brings villains to justice, she rights wrongs, and she tells the guys who want to marry her to take a hike. That’s not your average Bollyplot.

But the dances and the glitter — Dolly has those too. That’s what draws the girls in, but I’d like to think it’s the social justice themes, the sense of the world being in the end a good place, that make them loyal fans.

Lal encounters a monkey

Monkey encounter!

Joy Chu: Did you provide material for the book trailer?

Uma Krishnaswami: Yes, I started out thinking I could do the trailer on my own, so I actually plunked in the video footage I took in the Nilgiris last time I was there, and pictures from Takoma Park that I’d gotten through people I knew.

I played with title slides a little, but at some point my iMovie abilities just hit a wall. The transitions were clunky, and I was spending way too much time trying to get things to work and ending up with a big mess. I also knew there was no way I could add a music track and make it work. So I asked my son if he’d help and I am most grateful that he came to my assistance.

Joy Chu: Your son Nikhil Krishnaswamy, spells his last name differently from yours. Is there a reason? His spelling matches that of your Out of the Way, Out of the Way illustrator (Uma Krishnaswamy), another coincidence.

Uma Krishnaswami: Yes, my husband spells his last name with a y, and Nikhil does too. Yes, yes, I married a man with the same last name. No, no relation. I kept my letter “i” because I’d always figured I wouldn’t change my last name when I got married. But illustrator Uma (the one with a “y“) — that was pure coincidence.

[Here is the book trailer for The Grand Plan to Fix Everything, put together by Nikhil Krishnaswamy, who also joins our conversation]

Joy Chu: I’m so pleased that you are available to answer questions about the book trailer — which is delightful.  Did your mother surround you (and your family) with stories while you were growing up?

Nikhil Krishnaswamy:  Yes.  Even before she got her first book published (when I was seven), our house was full of books.  Both she and my father read to me regularly until I was about eight or so, starting with picture books/early readers, and eventually full-length novels.

Joy Chu:  Where are you currently located, and what do you do during regular hours?

Nikhil Krishnaswamy: I’m currently living near Columbus, OH, but I’m moving to Boston this fall to start my Master’s degree.  My last job was as a video game programmer at a company near here (my bachelor’s degree in is computer game development), but due to complications with Microsoft, my contract on the project ran out, so I’m between jobs now. I’ve got a few iPhone/iPad games in the early design stages, and a few other hobbyist projects I work on during the day for the time being.

Joy Chu:  Where you were raised?

Nikhil Krishnaswamy: I was born in Bethesda, MD and lived in the DC area until I was ten, when my family moved to northwest New Mexico.  I went to college at DePaul University in Chicago between 2005 and 2009, and I’ve lived here in OH for about eight months now.

Joy Chu:  Was this your first iMovie?

Nikhil Krishnaswamy: No. I’ve been working with video editing for years now, and I’ve long since lost count of the number of projects I’ve done.  I started with it in my freshman year of high school, and have since used various software packages—often iMovie (because it’s free for Mac users), but also Adobe AfterEffects and Final Cut, to name a few.  Though I have no formal training in video editing (aside from a few classes in college), it’s something I enjoy and that I’ve been told I have a pretty good eye for.  This is, however, my first book trailer.

Joy Chu:  Uma, your website provides an Activity Kit chock full of discussion topics plus a recipe. How was this all pulled together?

Uma Krishnaswami: That was thanks to the wonderful team at Blue Slip Media . Sarah Shealy and Barbara Fisch worked with a curriculum consultant and a designer to put that kit together. I did check the content and I added a little something to that recipe. Barbara and Sarah are PR goddesses in my estimation.

Barbara Fisch: PR Goddesses? You mean we have to change our business cards?? But seriously, I think the authors and artists do the hard work. We just find ways to spread the word.

Joy Chu: What a terrific 21st century concept for book promotion — The blog tour!

Barbara Fisch: It is really a collaborative effort. Uma has such a terrific network of friends and colleagues who contribute to the conversation about children’s literature.

We often create giveaways connected with blog tours, but this one was inspired by the sensibility of the book — light and fun! 🙂

Join the celebration by participating in 
A Grand Giveaway!

Three lucky Grand Prize winners will each receive one copy of The Grand Plan to Fix Everything along with a starry assortment of bangles and trinkets that Dolly Singh, famous famous Bollywood movie star, would adore!

An additional 3 runners-up will receive a copy of The Grand Plan to Fix Everything.

To enter, send an e-mail to GrandPlanGiveaway@gmail.com. In the body of the e-mail, include your name, mailing address, and e-mail address (if you’re under 13, submit a parent’s name and e-mail address). One entry per person and prizes will only be shipped to US or Canadian addresses. Entries must be received by midnight (PDT) on 6/30/11. Winners will be selected in a random drawing on 7/1/11 and notified via email.

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26 responses to “On Illustrating and promoting “The Grand Plan to Fix Everything”

  1. Thanks for sharing the wonderful journey of the birth of this book! I particularly like following the illustrator’s how it was done to the finished product. I loved the peek behind the scenes. Abigail, great illustrations and best of luck to you in the future.

  2. Glad you enjoyed it, Terry!

  3. Thanks for sharing the whole exciting process!

  4. What a fantastic interview- I loved it! Can’t wait to read the book!!! 🙂

  5. Pingback: The Grand Blog Tour | got story countdown

  6. I wonder how many book title variations came up during the course of the creation of the book, and who nailed the final version? Were many involved? Good decision, by the way.

    • Ha ha, Ms. Joy! You managed to wiggle your way to that question I was hoping to duck. All right, I’ll come clean. The working title was The Road to Sunny Villa, which I knew wasn’t quite right for a children’s novel. Kathi–that would my lovely friend Kathi Appelt–said that title made it sound like a Florida retirement home novel. Oh, stab me to the heart! I replied, but I had to concede the point.

      Many, many titles were tossed around. This one came from a few rounds of discussion at Atheneum. I knew that it was perfect the moment I saw it. Titles are tough–if I’m not lucky enough to nail a title at the outset, I usually figure it’s going to take a few rounds to find one that fits.

      • I well understand how the change occurred, and how you must’ve felt. At the same time, I must say the new title is perfect!

        My graphic designer instincts is guessing that the perfect title was arrived at after the final art was completed (maybe?), as the original title seems to “fit” better with all the other elements, shape-wise.

        It’s a good thing all the type was hand-lettered, so it could be tweaked and customized. It still worked out beautifully, and that’s a good thing.

        Sometimes one is not as lucky. I remember a few past projects I worked on, where the jacket layout (and the illustration concept) had to be entirely revised from scratch because the new title was wildly different (usually, the verbiage was either much longer or much shorter, with an added subtitle, a great quote, or selling line) from the original one.

  7. It’s an honor to be a part of Uma‘s global blog tour. Here she is, reading an excerpt during an interview with author Kathi Appelt (click here): Uma reads from The Plan to Fix Everything

  8. I appreciate the comments about Bollywood, but really, let me hasten to add that this book is not “about” Bollywood. It’s about two friends seeking to stay in touch with each other despite a vast distance between them. The “filmi” thread is just one element. nicolesettle, I may be the author but I too found it great to hear how it all came together. You don’t get that wide-angle view when you’re in the thick of editorial revisions and copyedits and proofs.

  9. Wow. Great illustrations. It was great to see how the whole book came together.

  10. Hi Carin — I think you’re right about “chapter books” including more illustrations and I’ve had the opportunity to work on a few others. I don’t think I consciously geared my work specifically for this market initially. I am more aware of it now though and it’s felt like a good fit for me as an illustrator, having an opportunity to take a longer story and really bring it to life.

  11. I really enjoyed the discussion on the process of making the book. I have noticed that many “chapter books” now have illustrations scattered throughout the story. It seems to be a growing and good trend. I was wondering, Abigail, if you geared any of your work specifically towards this market.

  12. I am so happy that you did this!
    It was years ago when my husband (modern WORLD high school teacher) told me about Bollywood, and used to show his students dvds of such a wild craze. Now, it too has apparently become not so innocent.

  13. Thanks, all, for sharing the making of the book. Loved the Bollywood clips that Joy was wise to include!

  14. Thank you Joy. The writer only catches occasional glimpses of the development of the art in a book, so this is wonderful for me to read as well. It’s interesting that more middle grade books now seem to have interior art in them. I can see how much Abigail’s work adds to this one.

    • I think it’s a two-way street. There’s so much color, scents, a cacophony of rhythmic words and sounds (one of my favorite words between Dini and Maddie is fillums for film, or Bollywood movies), plus tasty chocolate notes oozing out of your story, Uma! 🙂

      I sense that Abigail couldn’t resist reacting to all your cues! That’s why I’ve inserted those links to music and movie clips into our chat. It’s for those readers who haven’t sampled the background soundtrack to Dini’s world — yet. And to let them know they will be in for a joyful treat!

  15. writingonthesidewalk

    Thanks for a great peek behind the scenes. I appreciate the hard work involved.

    Nice post.

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